It’s an unfortunate fact that many tech companies fail. Depending on the source, anywhere from 50 to 90% of new tech firms are doomed. So how do you beat the odds and avoid becoming just another statistic?
Having a great idea, even a brilliant product, is only a starting point. To realize success in the take-no-prisoners technology world, you need a marketing strategy that delivers the right product, to the right customer, at the right price.
This is where we step in. The Cooper Group understands the unique needs of high-growth tech companies like yours. Whether you’re new or established, we steer you around the most common pitfalls today’s tech companies face. We put you on the path to aggressive growth and high market share with strategy for all areas of digital marketing, optimization, reporting and analytics, sales nurturing, and all your daily marketing tasks.
How Our Marketing Strategy Helps You
- Distinctive branding that differentiates and gets you noticed by consumers, investors, and influencers
- Smart market segmentation and targeting
- Irresistible messages and appeals to your target market
- Actionable steps based on user feedback
- Correct resource allocation
- Help with pricing decisions
- Manage your sales channels
Sound strategy is the key. Whether you’re a startup, small, or mid-sized tech firm, we help you find your sweet spot for innovation, disruption, and sustainable growth.